Report File
Date Issued
Submitting OIG
U.S. Postal Service OIG
Other Participating OIGs
U.S. Postal Service OIG
Agencies Reviewed/Investigated
U.S. Postal Service
Report Number
RARC-WP-14-002
Report Description
Advertising mail provides a big chunk of revenue to the U.S. Postal Service every year — almost $17 billion in fiscal year 2013. It has also been surprisingly resilient despite the digital revolution, holding a constant share of the advertising market. The Postal Service, however, cannot afford to be complacent. Although advertising mail has important strengths, particularly tangibility, the ability to enable a two-way communications link between recipients and mailers is not as robust as current digital advertising.
Report Type
Other
